Tag: sexy clicks

Axel Brüggemann, writer, journalist, portrait

Axel Brüggemann: “Why Are We Doing It? This Is The Question”

Among the varied aspects to emerge from the reporting on the invasion of Ukraine has been the near-unquestioned move toward binary modes of thought in culture: like this; hate this; do not question that; definitely demand that. War kills nuance, as everyone knows, and in some cases this clarity is good, even needed, terribly overdue. In the past I have praised various classical figures who made clear public statements following Russia’s invasion of Ukraine; such clarity of language, I wrote (and stand by), was and is required in such a horrific situation. Clarity is also the thing that is weaponized by a good many now, two months into the war, a quality meant for what is perceived as a good cause, but more often used as a cover for inconvenient truths. When organizations demand artists make public statements, context must be considered first and foremost (the context of the organization: who their donors and sponsors are; what their budgets are; who their audiences are and what type of programming they expect; for artists: history; family; old-current-future repertoire; work connections; personal connections; all the tenuous connections therein). More often than not, contextual detail is the last thing considered, and is usually ignored entirely within the cultural media landscape.

This is a pity, I think; transparency is a cornerstone of both good journalism and good human relating, but it is the quality most often left at the door for the sake of expediency, politics, personal gain. In its place, buzzwords – simplistic, reductive language that generates outrage and clicks – which do little to foster deeper understandings of the inner workings of culture and the sociological implications of such language choices within it. For weeks – months – I have wondered when or if this language of reduction might cease, and real investigations might begin; when the phrases “cancel culture” and “politically correct”, both of which are thrown far too lightly around now, might be dismantled with the kind of thoroughness which is so sorely needed within the cultural realm. I desperately wanted to believe some semblance of nuance could be found in the one spot that sets itself up as a paragon of thoughtfulness and (supposed) humanism: the arts. Is there even room for nuance in a time of war? Should there be? Some would argue firmly “no” and I am not in a position to argue with those individuals. I still think nuance matters; I would argue it matters more than ever.

As I have written in the past, shrinking budgets for education and public broadcasting, together with the new normal forced by pandemic, and old one of publishing, mean that populism dictates decisions as much in culture as in media. To reference what Richard Morrison wrote in The Times recently, there is now a move to label what is challenging as “elite” and to dismiss the perceivably “difficult” (it isn’t) as a waste of money, time, and energy. Much more favoured now (in programming as much as publishing) is that which will generate hype, attention, clicks – maximizing revenue (and ad tech machinery), justifying budgets – giving the public “what they want”, by paying the least for what will generate the most. Thus, there are no investigations, no contextualizations, no dismantlings – but lots of clickbait, lots of binary thinking, lots of reductive language, all of it in perpetuating as if in a hall of mirrors, an ever-starved ouroboros of outrage, ever-spinning out more “content” with nary a concern for the easy phrases used therein. But language, as recent times remind us, creates various forms of lived reality. Who uses it, how, and why, determines and shapes the reality for one, and for many; witness the ways in which Russian-language media sites have characterized the war and those involved, or, more colloquially, the ways in which the word “woke” has been used (and lately weaponized). Consider the many ways in which curse words have entered the popular lexicon over the past three decades, losing some of their shock value in certain cultures, gaining a new level of horror in others. This experience of language extends to the ways in which we discuss, understand, and frequently reduce cultural matters – people, productions, presentations, official announcements and decisions – within public consciousness. Thoughtful analyses and contextualized methods of presentation are needed, yet more often than not incendiary language, divorced entirely from such thoughtful modes, prevails. Are Russian artists really being “cancelled” in certain places? Or are figures and organizations in those places determined to obfuscate specific financial trails that could prove questionable if given public scrutiny? Is there a trail that needs following, one made up of Euros, roubles, franks, of casting couches and gold-leaf steaks and private boxes?

Axel Brüggemann thinks so. The German arts journalist recently followed, and reported on, those financial trails, specifically the timely ones involving the Wiener Konzerthaus and its Artistic Director Matthias Naske; conductor Teodor Currentzis and his respective organizations, MusicAeterna (of which Currentzis is founder and Artistic Director) and SWR Symphonieorchester Stuttgart (of which he is Chief Conductor); sanctioned Russian bank VTB; a planned benefit concert for Ukraine which did not ultimately take place. In reports published at classical music site crescendo in April, Brüggemann (who is crescendo‘s ex-editor-in-chief) outlines the ways in which the opera/classical world has been (is) a place overdue for examination, particularly within the financial realm. That the cultural realm should have such connections is hardly shocking, even if it does now bear deeper scrutiny in light of current circumstances and related sanctions. New York Magazine published a detailed feature on April 1st (“How Russia’s Oligarchs Laundered Their Reputations In The West“) which outlines the ways in which various Russian oligarchs, notably Len Blavatnik (who has been called “Britain’s wealthiest man”) have heavily supported non-profit organizations, including numerous cultural outlets. As writer Casey Michel writes, “On and on and on, U.S. and British nonprofits appeared all too happy to take part of Blavatnik’s wealth and to praise him for his largesse without bothering to highlight any of his links in Russia. (To be clear, there’s no allegation of any illegality on Blavatnik’s part.) Nor could these institutions claim they were unaware of Blavatnik’s ties in Russia — or the controversy these donations generated.” In his post from April 11th, Brüggemann himself notes the many financial ties between individuals, corporations, and various classical events and the questions raised therein, and he makes a detailed account of the planned benefit for Ukraine, its players, its questionable aspects, and outlines the complex web of politics, music, and money which has long fueled large swaths of the classical industry, quoting a statement sent to him from Vienna’s City Councillor for Culture, ​​Veronica Kaup-Hausler in which she states that she was not aware of Naske’s work with the MusicAeterna foundation. (On April 22nd, Austrian public broadcaster ORF reported that Naske has resigned his position on MusicAeterna’s Board of Trustees.) Brüggemann wrote on the 11th, “Es ist Zeit, die Korruption der Klassik aufzudecken, ihren aktiven und passiven politischen Missbrauch durch Künstlerinnen und Künstler. Auch Schweigen hat in dieser Zeit eine Bedeutung.” (“It is time to expose the corruption of classical music, its active and passive political abuse by artists. Silence also has a meaning in this time.”)

The call was answered with a fair amount of criticism in German media, with many accusing the busy media figure of a personal vendetta against Currentzis, of whipping up a mob mentality, and perhaps most interestingly, of naivete. Writer and cultural commentator Peter Jungblut posted an editorial at the website of Bavarian public broadcaster BR Klassik, with a direct title: “Warum “Saubere” Kunst Eine Utopie Ist” (“Why “Clean” Art Is a Utopia”, April 21). In the brief piece, he makes mention of disgraced American philanthropist Alberto Vilar and notes the infeasibility of the classical industry to divorce itself from its financial ties at this juncture, and the inherent hypocrisy of making such a demand. “Seien wir ehrlich: Wirklich “moralisches” Geld gibt es nicht, Wirtschaftsbetriebe sind keine Wohltätigkeitsorganisationen, und keine Produktion der Welt ist völlig unangreifbar.” (“Let’s face it: there is no such thing as truly “moral” money, business enterprises are not charities, and no production in the world is completely unassailable.”) Whether one thinks the term “false equivalency” is relevant here greatly depends on the context in which one approaches (and especially perceives) culture; it is worth pondering its role and continuance in our current age, especially given the continuance of covid and the related financial fallouts. If Me Too, BLM, and global pandemic were not the catalysts for change within the industry – is war? More specifically, are the things resulting from this war the agents of change, namely threatening the hand that feeds all else? How far should the Faustian bargain go? Where is the place where financial and moral meet, or can they?

“So we’ve reached our wits’ end, the point where you gentlemen lose your head. Why do you seek our company, if you can’t handle it? You want to fly, but your head goes dizzy. Well – did we force ourselves on you – or was it the other way round?”

(Mephisto, Urfaust: Goethe’s Faust in its Original Form after the Göchhausen Transcript, trans. John R. Williams 1999 and 2007)

How such timely cultural matters are discussed, why one wants for it so much now, and the specific language used around (and within) such exchanges determine how the classical world can (might) create, perceive, present, produce, and receive live culture moving forwards. That line in the sand, of what is acceptable and what is not, when, is (has been) different for a great many, and will continue to shift. The line is personal; the ways in which it is answered are not. Such responses, particularly coming from those working directly within the creative field, possess significant social, political, and cultural ramifications. When do ethics enter the equation, and why? The ways in which this question is answered gain significance through direct and actionable manifestation within the public sphere, and thus, expand public understanding, engagement, and receptions of culture.

Brüggemann himself is no stranger to engagement with the public; he has been a known figure in German-language media for decades, as a host, interviewer, writer, critic, moderator, publisher, publicist, and filmmaker. A freelancer since 2006, he has authored books on Wagner, Mozart, systems of notation, as well as ones on politics, parenting, and the German provinces, and made numerous films on a variety of topics, including various aspects of the Bayreuth Festival and Wagner, the history of Elgar’s Pomp And Circumstance, Beethoven’s Für Elise, and Prokofiev’s Peter And The Wolf; his work has been broadcast on ZDF, arte, and SKY. In a witty, brilliant column published at crescendo last October, he examined the roles of optics, brand, social media, ego, audience expectations, artistic perceptions, and the big one – money – through a classical lens, whilst referencing the work of Walter Benjamin and Stefan Ripplinger, and noting that “Klassik wird zum modernen Gladiatorenkampf oder – nach Ripplinger – zur Peepshow, in der das Publikum Geld bezahlt, um als Pilger und Jünger am Götzendienst der Interpreten teilhaben zu dürfen. Dieses Prinzip der Pornografisierung der Klassik fordert eine immer weitere Eskalation und Exhibition dieses musikalischen Kampfes.” (“Classical music becomes a modern gladiatorial combat or – according to Ripplinger – a peep show in which the audience pays money to be allowed to participate as pilgrims and disciples in the idolatry of the performers. This principle of the pornographisation of classical music demands an ever further escalation and exhibition of this musical struggle.”) The CD series Der Kleine Hörsaal (The Small Lecture Hall), demonstrates Brüggemann’s additional talent, one placed firmly within the world of teaching; created and produced for label Deutsche Grammophon in 2008 (it won a prestigious ECHO-Klassik award), the series is comprised of discussions between children and artists who share favorite musical works, memories, and moments. Along with didactic pursuits has come predictably glamorous assignments, including attending numerous fancy events and rubbing elbows with assorted members of the classical and cultural glitterati. If the old dictum “write what you know” holds true, Brüggemann is its effective classical ambassador for such an approach. Our conversation over the course of an hour was involved, lively, and passionate, an expression of love for classical music, the industry around it, and the ways in which it is written about within contemporary (largely digital) discourse.

Axel Brüggemann, writer, journalist, portraitReading your article I was struck as to why arts journalism isn’t conducting these kinds of investigations during a war in which so many cultural figures – and organizations, and programming – are affected. 

Such investigations are normal in sports, for example; we talk about doping, we talk about money in soccer or in American football, in the Olympic Games – we investigate all these strange money transfers, and various timely issues. There, in that world, it is normal; investigative journalism is normal in politics also, and in daily business. It’s just in culture we don’t have that, funnily enough. I think people still think arts and culture is just about beauty, but the problem is with what we see, and how we see it. In order to create beauty there is a system and behind this system it’s a market system, it’s a very old-fashioned system; we have issues of sexism, issues of racism, directors of theatres and orchestras who are guilty in both cases, and why is that so? This is the big question now with Russia. It’s a big issue about money. I don’t know if you’ve seen the Navalny video on Gergiev, it’s quite expansive – we aren’t talking about tens of millions but hundreds of millions. I have been doing examinations for a couple years now and I feel as much support as I’ve got, all these friendly words, there’s a lot of critics. They don’t want the beauty to be destroyed. Lots of people don’t appreciate that.

Is it that they think you are destroying beauty or that you are destroying their deeply-held perceptions of beauty?

It’s their ideas of music, and their aims for it. They go to concerts to get a space which takes them away from all everyday life; they have a busy job, annoying children, perhaps parents in hospital, there’s a war, there’s corona, all these awful things. Then you go for an opera or a concert for two hours and you just switch off the world. It’s like going to a funfair or theme park. The problem is that music was never done for that kind of escapism. Wagner, Verdi, Mozart – they never just did entertainment alone, they always wanted to thrill our brains, and they wanted us to switch on our imaginations, to see the world differently, to find different perspectives on problems and try to solve them – big experiences like love, hatred, war. Music, at least classical, isn’t strictly the entertainment business, and even operetta is not. We have fair trade products, we even have fair trade porn, but we do not have fair trade opera, and this is strange, and I think it’s important we have fair payment for singers, and to expose directors who put their hands on the butts of women; I think it’s important that we don’t have donors who use classical music to wash their money.

So if pandemic wasn’t the tipping point for change, war is, or has become that, whether we like it or not…

Absolutely yes.

… and investigations stemming from the old dictum to “follow the money” have led to criticism of you, including accusations that you are driven by personal vengeance. How aware are you that you are putting yourself out there for attack in conducting the kinds of investigations you do?

Oh yes, I know this, but… why are we doing it? This is the question. I am doing it out of passion for art. I have the same passion for art as the people who go to be entertained, but I am an opera lover, a concert lover – I don’t like Currentzis’ work, I have always said that, but I would fight for him to do whatever he wants, as long as he stays within the terms of humanity, you know? The first question I ask myself as an independent journalist is, why do I do it? And the second question is, how difficult it to be independent? At the Sunday paper I write for, I’ve been contributing there ten years, and we’ve been invited everywhere – we went to The Met, we went to Japan with the Staatskapelle Dresden – and I can tell you honestly, the whole system is corrupt. As a freelance journalist I said, “I don’t want to do that anymore.” I want to write books, do films – mainly I do that now, it’s what pays my living for the most part – music critic is my job, but not my money job. But one has to have a sense of independence. This is what I see with criticism of my work right now: very often, they might say, “he has a vendetta with this person” but… I don’t know what I should have revenge for… ? For whose aims? Mr. Naske now says, “oh he crashed the concert” and I think, “Wow, I am Superman! Maybe I’ll buy Twitter, or be the Musk of classical music!” I didn’t crash the concert, no – it was the Red Cross, Caritas, the ambassador of Ukraine. They are, all of them, people with a brain – they all saw the facts, and said, “Oh we better not do it!” I did present the facts to them but I did not make the actual choice.

So, to answer your question, we have a two-level system of music journalism. One is a bubble, and within that bubble, it works like this: the director calls the critic and says, “Don’t you want to come to the house for a coffee? You can meet maestro!” and “Oh I read your work, I love it! Listen, we have this great concert…” – this is the bubble. The second level of journalism goes more into politics, economy, a place with a completely different perspective on music and its role, and so now, with the Russia thing, the first bubble is exploding. We cannot simply live in this music bubble of incest, we have to open it, and this means you have to be a journalist first. And that is the change within reach now.

That brings up ideas of what journalism is or can be for in the 21st century, which leans at non-investigative things that will please ad tech and make people popular. I don’t write that kind of thing…

I’m like yourself there…

… bit of an old drum for me here, but digital publishing has had an influence on how people think of new and old music, and on how it’s presented, how it’s programmed, the language we use around it – that language has become largely reduced in the chase for clicks and shares. What’s your view?

Those sorts of things do get clicks, sure, but it gets them somewhere else, to those kinds of sites. One you mentioned earlier, somebody sent it to me, but that writer is not on my timeline, if you see my meaning – that’s not the page I’m on. I see my newsletter, sure I have 30,00 followers or whatever, there is a click value oddly enough, but I don’t change what I do, so… I think at least some people see the value of my work. The funny thing is, in corona we all thought classical music would be reset – we saw artists were not paid in America; whole orchestras were fired one day after another; we saw there seemed to be little to no value in musicians or the music. And now with the war, it is exactly the opposite. Suddenly, culture is in the peer group with propaganda, so it becomes important again. And this is so strange. Yesterday we were nothing, and today it’s very important! The truth is somewhere in-between.

And that truth sits differently in different places, because music was (still is) used in various ways as propaganda, particularly  where music was (is) perceived as an extension of government. Do you think organizations should demand statements from artists, when these artists were hired, promoted, and given carte blanche by these same organizations for so long?

I do think first of all, we shouldn’t force artists to make a statement. Culture is free, or should be, but… as soon as we smell that somebody is depending on somebody else and misusing art for propaganda, then we have to check: do we mean the same C Major? Is this the C Major of humanism or the C Major of propaganda? We have to check. We see those who are hooked to the system, and we can choose accordingly. In Germany we have 140 theatres which are highly subsidized by the German government, and in most of these theatres we have singers and orchestras, some made up of more than 100 musicians who are from France, Germany, Italy, Ukraine, Russia, Hungary, Poland – and they play together, every evening, and nobody asks what side are they standing on; they know for many years they stand with democracy, humanism, letting the other one live. That’s how it works, and that’s the force of music. We don’t need to ask a thing of them because we already know, but as soon as we smell there is propaganda, a lack of independence, we have to ask the question. This is what makes me angry about Currentzis; he is head of the SWR Orchestra. I and every other German pays 30 euros each month for public broadcasting – which is good, I’m paid through public funds for my films! – but I pay him, his orchestra, and in a democratic system, when a public radio station pays somebody like this, then that person must be able to say, “Mr. Putin’s war is bullshit.” And if he can’t do that, then he has to be paid by somebody else. It is so simple, everybody should understand it – shouldn’t they?

It’s the public funding system: when you’re funded that way you are beholden to the public, which also means you are beholden to public scrutiny. But scrutiny now is often equated with being negative, because it isn’t fluffy PR, which doesn’t generate sexy clicks…

I’ve had this discussion since 2014. With Gergiev, I asked, how can he be the head of the Munich Philharmonic? He supported the anti-gay laws in Russia; he supported the annexation of Crimea; he performed in Palmyra as part of the pro-Assad concert. I have written, since 2014, letters to the head of the Munich Philharmonic, saying, “Do you think your conductor’s views are acceptable?” And it’s always been the same response: “This is the private opinion of Mr. Gergiev; we don’t comment on that.” I mean… no! It doesn’t work! We are doing the same now with Currentzis, and here come the accusations: “Ah, but you just don’t like him!” and “He’s a great musician and you don’t want him to be successful!” and “You don’t like him because he’s an eccentric genius!” and… really, I don’t give a damn. I love complicated people, but that isn’t the issue.

You use the word, “genius” – I have made a conscious decision to stop using it. A lot of terrible behaviour has flourished because of it. 

… and that’s what many said to me: “If we would judge these music figures like you do, we wouldn’t have all those great symphonies conducted by (Wilhelm) Furtwängler!” I said, “Well, that’s why we discuss him up to today, he hasn’t gotten out of that question yet!” – and yes, we have to discuss it, things like this are so important!

Scrutiny doesn’t invalidate the work or recordings to you?

No!

So you believe such debates help to contextualize those recordings?

Exactly.

How do you think we ought to encourage audiences who might not know or care about such debates, particularly when they are already nervous about returning to the opera house and concert hall? 

I think it happens all by itself already. The conductor Franz Welser-Möst – I wrote his autobiography with him – once said to me, “Look, the successful performances at Salzburg were Elektra, Salome, Rosenkavalier – it was all not really the big Netrebko/Tosca type stuff, but the content operas” – yes, and we got new singers like Asmik Grigorian as well. I think with corona we mustn’t underestimate the appeal of such things, and how those things will change classical music. With my own students, I mean, they are 19-20-22 years old, they are completely aware I am an old white man, and whatever I say about sex, race, politics, is through that filter – I grew up with other rules. But they are right, the young people. We can learn from them. I have two daughters, and I know if they go to classical things, they will have completely different expectations than the people who are in there now, which is our parents. They just want something else. My mum is not interested in my newsletter. She’s like, “Why can’t you just do something nice!”

My mother used to say the same: “Why are you so critical all the time? Why can’t you just go and enjoy the music?!”

Yes, that’s the generation! But what I want to say is, I am very optimistic. I think what happens now, it’s what I said to Welser-Möst also, is, lean back; the train is on the track, just let it go. We don’t have to do anything. I see the criticism of me and I don’t answer it. There was a critic in the 1920s, Alfred Kerr, who wrote a saying that translates essentially as, “what hurts is true ” – so, everything that cuts has a bit of truth. I’m invited to a European orchestra day, and I know the issue now is that the orchestras don’t know how to attract people – the audience is not there anymore – but the thinking of this orchestra who’s inviting me is, “We see the newsletter is successful, tell us what can we do?” My response is: be faithful. If I have a trademark in Germany, it is that everybody knows I’m not corrupt – you can’t buy me. I made enemies from friends, and I’ve made friends from enemies; if I know a conductor who behaves badly, I’ll state it; if I know someone I dislike who does something good, I’ll write. That’s what readers expect from us. And classical as an institution has to be faithful to what it is also; it mustn’t follow any trends. We’re coming into a time when classical will have a division in terms of how it’s presented, between very popular events – where you go to an open-air concert, have a glass of wine, it’s sunny and nice; it doesn’t matter who plays or what is on the programme, it’s just nice, I like them too! – and what I call content-first concerts, where somebody has an idea, and you can feel irritated, angry, happy, touched, moved, inspired, confused, you are shaking, you are upset; this form of presentation will just be … ideas, meaning, depth, craft. These two forms will, I am 100% sure, make up the future of the classical world. And all the mediocre music and presentations, like “Oh let’s put on Rigoletto because he’s in it and she’s in it” – why? Why should people go to see that?

It’s the star system many houses operate on – the wealthy will pay for the people they want to see perform live…

The Salzburg Festival has this problem…

… which then is playing to another bubble.

Yes, and this bubble has learned in corona, that sure, it could be cool if you pay 500 dollars for a ticket, that’s 1000 dollars for two, but hey, we can go for a super-fancy dinner, with the chefs cooking our fancy steak at the table in front of us and putting gold leaf on it at the end…

That amount of money I could see a hell of a lot of live music and theatre in Berlin…

Yes, but the super-rich I’m talking about aren’t interested in doing that kind of thing – opera for the rich, we see it in Salzburg, it’s a status symbol, or it was … the rich now have different hobbies as well, they have a yacht and go sailing or have tons of galleries; opera isn’t the hot spot now, it’s not the place now to be seen. Not anymore.

Yet so many marketing departments are desperately trying to push the ‘elite’ image and tie it to influencer culture…

… yes, because what is the thing you are not able to buy? It has always been emotions. You can go to a prostitute and they will do precisely what you ask her to do, or him to do, and perhaps that pleases you, what is done, but it doesn’t touch you, it’s just gymnastics. But culture can deeply emotionalize us, and if we have heard the Kindertotenlieder, we can’t have champagne afterwards and laugh away, or we don’t want to, at all. We want to go home and sip water and think, and fall asleep and wake up and go, wow, what was that experience? I think that’s much better. But as journalists and artists, we have to think about why we do these things – like, why do I write? Do I write a newsletter every Monday because I have to write a newsletter every Monday? Or do I do it because I have the chance to say something to lots of people every Monday? I don’t do it because I have to, but because I have the chance to, but I have to find something which I really want to say every Monday. If I don’t find something, I don’t write.

That’s precisely how I work – the inspiration has to be there. I have to sit and read and think and research, and then think again, for long periods of time.

Exactly. It has a lot of value, that style. Like us talking now, too. I’ve been working on this article for four weeks now, and I’ve also been doing research for two years now for a podcast project set to come out in November. That’s why we can be successful, because we take the time, we don’t have to react to everything, or if we see something we immediately say something. This Twitter-Facebook thing is fun but it belongs there, in that world; for an article you have to have an idea. Journalism can be smart, can be serious, and can be entertaining – this is what is difficult, combining them all. So I find it important to have conversations like this. There’s this shitstorm coming at me about my current investigations, and I rang some colleagues about it. I said, “I know we’re supposed to be competitors but can we please stop that” – because there’s enough topics now. But it’s because of these current investigations that I’m supposedly the bad guy, “Axel has a beef with Currentzis” – I said to these colleagues, “Can you please investigate this foundation also? Can you look it up? If I do everything, it’s not right.” I rang five or six different colleagues from different papers and said I’d share my information and my sources with them; I am not the story here. There’s enough for all of us. We have to have this sort of lobby as well, to support those who have ideas about a better way of journalism and of talking about classical music. I mean, realistically, we reach 5% of people at most in discussing this.

But that’s the problem: there aren’t enough people talking about this, which is largely owing to the realities of contemporary publishing. What do you think might change?

There are more and more of us doing this kind of work, and there will be even more, because the younger ones are coming. For them it is normal to ask these kinds of questions. In my 50-year-old wisdom (laughs)… perhaps I am able to see what is coming. Our role can be to open the doors. I don’t need this world anymore, really – I have my films, and my other work – but I can open the doors and prepare the path for younger ones to come. They are not interested in this old classical bullshit – why should they be? It’s boring.

Not necessarily, but the way it’s been presented to them is boring.

That’s true.

It’s the divide between the way something is presented, and the thing itself. But what do you think are the next steps in our world, then?

I think it’s all these small steps, one goes ahead, the other one follows, the other one moves ahead – change is a process, and again, this is why I appreciate conversations like this. We must be conscious of what we are doing, and then we can go and make these changes, and know we are not alone. We know why we are doing it, and that matters.

 

branches, tree, sky, nature

Essay: The C-Word Is Context (Part 2)

On a recent afternoon, I looked out at the pond outside my office window and noted a pair of geese staring at the sky in confusion. It was 12°C yesterday, their tiny flapping wings suggested, now it’s snowing! This isn’t  normal! The idea – the experience – of “normal” is gone. Whether it was real or a veneer hiding far uglier things, “normal” or our idea of it, has been blown apart. What we did in some version of then, and who we are in an ever-evolving sense of now, don’t mix or even intermingle, despite the ephemeral details  indicating otherwise. Thus does the practice of letting go – of the old, the familiar, the “normal” – ascend in conversation yet be ignored in practice; old markers of an old life, like jangling charms on a bracelet, make the right sounds, but play the melody roughly, too slow, out of tune. Nothing can be as it was, but still, we long for the return of that which we knew, or thought we knew, and thought we wanted to continue forever, and so we wait, like Puccini’s Butterfly, all night, all day, and then all night again, time blurring into self, waiting, hoping, looking for signs to materialize, in some sentimental, macaroon-coloured reverie of hope, lowering masks and taking a deep breath, eyes darting around in the darkness. It was like this and now it’s like this – not normal!

My writing focuses on the intersection of culture, media, and history, with a firm eye on current affairs, which is related to the influence of my other life, as a Professor of Media Studies. As journalists know, what is “current” one day is old the next, or more likely within hours. Constantly trying to keep up with the “new” in news renders one’s concentrated efforts rapidly obsolete, one’s words tired and old, “like too little butter scraped over too much bread,” to quote Tolkien’s world-weary Bilbo. Meaningful conversation is in short supply in such a world, and is now mediated and distributed through digital means. Cues are lost, viscerality is lost; far more valued is short, hot reaction, stoked to keep the engines of commerce turning. Horror is churned out into mere content; images of suffering are rendered war porn pleasing hungry advertisers. There is little I feel qualified to say about this, other than to continue reading, thinking, conversing, in as respectful and curious a manner as possible. This series aims to examine the ways in which individuals and organizations move, or try to move, past the hot reaction and loaded language that turns the wheels of social media and related ad technology; I have no idea if it will have any effect, and have given up hope of such impact, but I write it anyway, mainly because I don’t see this kind of analysis happening elsewhere. There’s a reason for that lack: money. Finance, or its lack, is also the root cause of misunderstandings, snap judgements, and shallow readings of events which deserve more thoughtful analyses within the classical sphere.

In analyzing the varied and deeply-rooted causes of recent Russian artist/artwork cancellation, there has been a growing awareness of the role of flexibility: who can bend, when, how much, to what cost, literal and otherwise. The ideas of “normal” held by audiences and administrations, and the ways in which the classical industry has continued to cling to those notions, veneering themselves in some semblance of it, are revealing, and mostly unflattering. Anxieties over cost, in Dollars and Euros and Pounds, is very real in the post-pandemic (or whatever phase we are currently in) landscape of the performing arts; ignoring it or pretending it is not a motivating factor in current cultural decisions is to ignore perhaps the single most vital element of the industry. The North American performing arts landscape has been immensely altered by the experience of pandemic; an LA Times report (March 24, 2022) lists ten artists who have permanently left the theatre scene in the United States, but judging from social media activity and reactions, one may safely assume there are far more departures from the industry across the continent, with individuals leaving an industry en masse, simply because they cannot energetically (financially, socially, mentally) justify staying. Organizations have, simply put, not been flexible in accommodating needed changes, particularly when it comes to freelancers (a point made with repeated brutal clarity by Welsh opera singer Paul Carey Jones at his blog). The single biggest factors asking for this flexibility (money and education, and how the two relate) don’t seem to be given any meaningful degree of public scrutiny in any media outlet – the need for healthcare; the need for paid ensembles; the need for early arts education across all sectors; the need for active and consistent outreach; the (great) need for far larger arts budgets; the centrality of culture to community (especially to healing the broken sense of community so exacerbated by corona isolation); the inherent comprehension that culture can and should be a cornerstone of such community and of asking vital questions within those communities – apparently the examination of such elements doesn’t drive clicks, so (I know this from experience) those stories are not being assigned in newsrooms. Editors have to justify their chases and thus their budgets; public institutions in particular (and this applies as much to arts organizations as news outlets) have been pressured, through years of heinous budget cuts, to feel they must compete with commercial interests and outlets. The two should be able to co-exist, with understandings of the roles and functions each fulfills, and yet the worst impulses and influences of one (namely ROI) have largely co-opted the base mandates of the other; thus the chance for real change, and thus real flexibility, dies. The whole tenor of contemporary conversation – around current events as much as arts and culture – been largely (if not wholly) reduced to clicks, likes, reaction, firing flames for a guarded, angry intransigence that doesn’t like looking beyond headlines, let alone making time for such examination.

Yet the old “normal” no longer exists, and it seems clear many in the classical industry are aware of this. To paraphrase Hamlet, organizations would rather bear those ills they have, than “to fly to others we know not of.” No one knows what the “new” will bring, but there are small signs that point to those who may have the bravery, and the will, to offer another path. People don’t want to race back to auditoriums; the risks are still real. What was once “normal” within the sphere of live performance experience (especially certain behaviours) is no longer acceptable; what was once taken for granted can no longer be treated as such. That sense of needing to create a new normal is lately reflected, at least sometimes, in programming choices and the will which has clearly been exercised to make them; it has been encouraging to see various organizations acknowledging this need and manifesting it, without worrying too much about sexy clicks. At the very start of the war in late February, the Rundfunk Sinfonieorchester Berlin made a quick if important change to their weekend programme. Contrary to reports in Russia media, Chief Conductor and Music Director Vladimir Jurowski did not (as he had been accused of) “cancel” Tchaikovsky from the entire existing program; he replaced Marche slave (written in 1876 as a paean to Russia’s intercession in the Serbian-Ottoman war) with two works by Ukrainian composer Mykhailo Verbytsky (1815-1870), the Ukrainian anthem (1863), and Symphonic Overture No. 1 in D major. The latter work, with its folk-like lines, created an immensely thoughtful frisson alongside the world premiere of Dmitri Smirnov’s “Concerto piccolo” for cello and orchestra, “History of Russia in 4 anthems” (2001), a sarcastic and brilliant deconstruction of Russian machismo within the paradigm of shifting musical-political identities. Anton Rubinstein’s Concerto for Cello and Orchestra No. 2 in D minor (1874) followed, its nods to Ukrainian folk melody so apparent in its final movement, with Tchaikovsky’s Symphony No. 5 (1888) to close; its militaristic lines sounded a snide bravado most poignantly in a final movement that spoke as equally to specific tragedy as to the broader circumstances which birthed it. None of this was on any social media channels – such thoughtfulness does not play well within the strictures dictated by such platforms, nor publishers – though it was thankfully broadcast (and accessible for a month thereafter) on the public radio channel Deutschlandfunk Kultur.

Other orchestras have followed suit. The Berlin Philharmonic was featured on both their own dedicated platform (its Digital Concert Hall) and that of German national broadcaster RBB for a benefit concert held recently at Schloss Bellevue. The concert was one of many recent (and rapidly-organized) charity initiatives done in partnership with ARD, an integrated organizations comprised of Germany’s public-service broadcasters. The Berlin Phil’s programme featured two works by Valentyn Sllvestrov (b. 1937), who fled his native Kyiv earlier this month, thanks to the help of Ukrainian conductor Vitaly Alekseenok and Russian pianist Yuri Lyubimov. Silvestrov’s music is also featured in a beautiful new release by violinist Daniel Hope with Ukrainian pianist Alexey Botvinov, Music For Ukraine (Deutsche Grammophon) which, along with works by Silvestrov, includes music by Myroslav Skoryk (1938-2020) and Jan Freidlin (b. 1944). All proceeds from the album’s sales will go to Aktion Deutschland Hilft, a non-profit organization working to deliver emergency aid to those affected by the war. If Silvestrov’s music known only to those with specialized knowledge of the contemporary compositional scene in Europe prior to February 24th, it is now being hoisted into something approaching mainstream awareness. Lithuanian Opera and The Metropolitan Opera both performed Silvestrov works as part of hastily-organized charity initiatives, though his Symphony No. 4 was presented by the London Philharmonic Orchestra last month as part of a regular season concert, albeit in an altered programme that impressively demonstrated the needed flexibility in accordance with the times. Some might posit that the work of the so-called “most famous living Ukrainian composer” has become something of a go-to for organizations looking to telegraph concern for current events; perhaps one ought not to question sincerity in such cases, these are worthy causes after all, and attract wide audiences and much-needed funds. But the composer himself expressed frustration at the race to embrace his work at this particular juncture, telling Professor of Musicology Peter Schmerz “that this misfortune needed to happen for them to begin playing my music. […] Does music not have any value in and of itself without any kind of war?” (New York Times, March 30, 2022)

It is a question worth pondering, especially as questions around flexibility and, related to that, responsibility swirl in the classical community. Will audiences get the opportunity to hear the works of Silvestrov, Skoryk, and Verbytsky as part of regular programming? And will organizations place them beside Russian works, or have them be played by Russian artists? Should they? Will some kind of statement be required? Conductor Ariane Matiakh, who has described herself as “a Frenchwoman with Ukrainian roots which are bleeding at the moment”, told Radio France earlier this month that she “condemn(s) the artists who have always seemed close to power” in Russia but, like others in her profession, made a distinction between the artists cozy with power, and those others who are “not able to take a stand.” Similarly, The Association of British Orchestras (ABO) released a statement in early March in which they stated that “no Russian artist should be compelled to make such a public statement, when the consequence of doing so would be that the lives, liberty and livelihoods of themselves and members of their family in Russia are endangered. We will also look after those of our staff and musicians who are personally impacted by the invasion of Ukraine.” Here the question is one of perception, of proportional concern, of turning away from the urge toward simplistic false equivalency, the problematic nature of which I outlined in Part 1 of this series). To put it plainly: there is no equivalency between artists suffering in Russia and those (artists or not) suffering in Ukraine. It’s upsetting to see such moral trafficking made quotidian, within such insulting and reductive equivalencies, when the context exists for a far deeper and more compassionate response; concern-trolling and moral policing plug up what should be open if extremely difficult discussions that must be had, in the classical world and elsewhere. It is equally vital to understand the ways in which the classical industry has, or is, or could be responding, most specifically within the context of post-pandemic recovery, with a firm awareness of the economics, inside the industry, and outside of it, via the media who cover it with less and less depth of detail and comprehension. Controversy, or the mere whiff of it, plays well to the machinery of algorithms and ad technology; a headline that uses triggering keywords or phrases (“cancel culture”, “boycott”, “ban”, “freedom”) is likely to please publishers (and advertisers) far more than one that might better represent its true content (or indeed, the actual, far more complex story). Context is often the thing left behind under duress of analytical realities (time on page, clicks, other forms of engagement metrics) but such contemporary publishing realities leave a gaping hole in precisely the spot where most cultural workers (artists, writers, composers, academics) like to think they live: the world of thinking. For every cancellation, there is another story (or more); for every decision veneered by brand management, there is another one deserving of attention. In a searingly honest op-ed (published 1 April 2022), Opera Wire Managing Editor Polina Lyapustina wrestles with her own background, the notion of supposed “cancellation” and the ways in which the recent flexibility shown by artists (Jurowski included) has proven important: “The Great Russian culture was supposed to educate (its own people in particular). Stop using it to mask problems, and excuse crimes. Stop.”

If one approaches the study of a score and only looks at its most superficial elements – sans history, sans connection to other works, sans past recordings or artists’ performances – one misses a great deal; perhaps a similarly careful and contextualized media literacy needs to be at play, particularly within the classical music realm. This wouldn’t be the first time I’ve suggested that a basic education in the realities of contemporary publishing (especially within the digital realm) is required for those in the classical world – just as writers in this realm need to be aware of the particulars of music, the awareness and knowledge should be reciprocal – but this may be my most direct appeal. Never has context been more important to so many, and so many with or needing money especially. Making a snap judgement, and creating a confirmation bias around that judgement, of there existing an overarching “cancellation” of Russian culture based on cherry-picked headlines (ones which are algorithmically pushed up to prominence in Google searches) ignore immense and very important contextual roots: limited repertoire because of funding; management timidity; administrative ignorance of repertoire; audience skittishness; audience ignorance (remember, they are as culpable to those hot-reaction headlines as anyone); shifting infection numbers; optics to please a moneyed and influential donor base; ever-widening educational gaps; marketing to attract a longed-for young audience (who are largely victims of that educational gap, natch). To not acknowledge these factors and investigate them further, but instead choose a reductive understanding that plays into a mythologized (and highly politicized) clash of civilizations seems reductive when placed against the thoughtful approach which the classical industry tends to pride itself on cultivating. One cannot look at such incidents in isolation but as part of a much wider, and rapidly shifting ecosystem with innate ties to money, or lack thereof. The fashionable “reimagining” terminology has only been applied in some cases, and with utter timidity, and not seen or experienced at this moment with any level of reliable consistency that would indicate long-term commitment to change.

Yet, as with the RSB decision in February, motions toward meaningful dialogues exist, however minutely. Those motions are dependent on leadership demonstrating the kind of mature resolve which the situation requires – a resolve to open dialogues (however uncomfortable), to dare returned tickets (certainly a great risk, given the times), to court angry social media reaction (which perhaps means taking a step or two back from it – yes really; no, I’m not naive). The flexibility with which certain programming changes have been (and continue to be made) in incremental ways suggests an innate awareness of the importance of this flexibility in leading an embrace of a new normal, and the willpower to implement it. The ABO released a link to a spreadsheet listing six pieces by Ukrainian composers, their respective orchestrations, and their respective publishers, as well as a far more comprehensive link to Lviv National Opera featuring a far larger range of Ukrainian composers, and related works, performances, and useful information. Facebook groups, similarly, have been active in providing links and downloads to Ukrainian works. Some organizations are actualizing their intentions beyond charity initiatives. Writing at American Orchestras’ website recently, London Philharmonic Orchestra Artistic Director Elena Dubinets referenced the need for programmatic flexibility and active engagement with new and/or unfamiliar repertoire. In acknowledging her personal history (Dubinets’ husband is Ukrainian, she is a self-described “Jew from Moscow”), Dubinets reflected on how cultural connections (in both macro and micro senses) can (or should) play out within artistic realms. The complicated, all-umbrella term “Russian” music was given particular attention, with Dubinets repeatedly recognizing the contributions of Ukrainian artists to past and present classical life, and observing that the LPO’s inclusion of Silvestrov’s Symphony No. 4 in its programme last month was a symbol that “sooner rather than later, Ukrainian music will become an essential part of the symphonic repertoire.” Let’s hope these are not hollow words and empty gestures; as she notes, “Ukrainian music is less known than it ought to be”, due in part to intransigence, nervousness, and pushback by organizations who are, more than ever, risk-averse to programming new and unknown works.

This is where the Instagrammification of classical music niggles; “fun” content is favoured over meaningful items that might dare less engagement. I have sat through numerous “day in the life of” Instagram Stories released by various houses and orchestras over the course of the past four weeks; there’s nothing inherently wrong with such things, but the timing, and the content (that hideous word) is wretched. Oh, I kept thinking looking out the window at the confused geese, for an ounce of something intelligent and good, something that does not so obviously play to shallow algorithms. It’s not that I believe the classical industry is somehow “better” than entertainment outlets that utilize such strategies, but I do believe it is different, and thus it has an entirely different set of demands and realities. The willingness to embrace meaningful change might, particularly at this moment, convey a real form of real commitment to dialogue and respect (the very words Bayerische Staatsoper loftily hashtagged in their own posts at the start of the war in late February), yet the lack of commitment to such realization renders these motions as little more than optically-pleasing marketing, of lulling audiences into some perceived form of “safe” that does naught but museumify what should be a living, breathing, vital entity, with shiny, Instastory wrapping.  Arts organisations need to ask who they are serving , and more pointedly, to what end. The 2022-2023 seasons of many orchestras and opera houses have been announced, and so far, there is little if any embrace of risk, or display of meaningful change. If we are to ‘carry on’ in whatever fashion we can now, two years into Covid and amidst war, then let’s not “carry on” as per usual; it behoves every leader at every level to make a concerted effort which entails not merely the replication of an old normal but the embrace (and active cultivation) of new ones. This won’t be a one-size-fits-all solution, because there can’t be, and yes, it is difficult, and indeed very risky, especially in an era where (as I also wrote) audiences are proving very slow to return, where every ticket return and disgruntled subscriber is magnified one-hundred-fold. Better not to risk even one angry letter or one pair of returned tickets, all these season brochures whisper (or sometimes shout), better to stick to the tried and the true. Carefully telegraphing We Really Care™ to audiences has priority; real change, or committing to it, is much further down the list.

I am willing to court accusations of cynicism – that would hardly be new – but I am not willing to let context and its inherent need at this juncture evaporate, not when arts and media, together, and the people who work in both, can do more. Alas, if only they were allowed to. Organizations who believe they are doing precisely what they think audiences want by doing the safe thing are only proving how little they actually know about those audiences, and how little they care about the tenor of the times; they are also unwittingly telling me how adverse they are not only to risk but, ultimately, to any form of meaningful change which the practice of their art might inspire. Those who bat around ugly phrases and espouse the beliefs inherent to them (i.e. “cancel culture”) reveal how little commitment exists to needed change, how little commitment exists toward the cultivation of context, how much attachment there is to an old idea of “normal.” That “normal”, and our perceptions of it – our attachment to it,  as audiences, as artists, as administrators, as writers, as thinkers, as lovers of culture – must be set alight. At their final stop on a recent European tour, the RSB performed a piece by Valentyn Silvestrov, “Abschiedsserenade” (2003), a hymn to endings, a prayer for beginnings. The two-movement work, written just after the passing of Ukrainian composer Ivan Karabits (1945-2002), was not part of the orchestra’s formal Budapest programme but was added on and performed with gentle grace and delicacy. With its long lines and lingering tones, the work reminds one of the cyclical nature we so often take for granted. Music in 2022 can, must, be more, for everyone; to quote poet E. E. Cummings, “where everything’s nothing —arise,my soul;and sing”.

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